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HIKI NŌ
Episode #823

 

This episode features stories from the 2017 HIKI NŌ Spring Challenge, in which production teams from HIKI NŌ schools took the challenge of creating stories on the theme Mālama Honua (Taking Care of Our Island Planet) over three days. The theme – which is based on the mission of the Polynesian Voyaging Society’s world-wide voyage – was revealed to the students at the beginning of the three-day production time limit.

 

TOP STORY
Students from Nānākuli High and Intermediate School on O‘ahu present their interpretation of Mālama Honua in a story about Veronika Sumyatina, a foreign exchange student from war-torn Ukraine who finds a new home, and the meaning of aloha, at Nānākuli High and Intermediate School. Veronika explains that home is much more than a roof over one’s head – home is “where your heart is.” By accepting an outsider as one of their own, the Nānākuli students do their part in taking care of our island planet.

 

ALSO FEATURED:

 

–Students from Moanalua High School on O‘ahu feature a female angler whose love of fishing is matched only by her respect for the eco-system from which she partakes.

 

–Students from Wai‘anae High School in West O‘ahu follow a woman who volunteers to mend and replace the pedestrian walking flags that keep people safe when crossing the very dangerous Farrington Highway.

 

–Students from Ewa Makai Middle School on O‘ahu feature the OSPCA, a non-profit organization that cares for abandoned and neglected cats and dogs.

 

–Students from Punahou School on O‘ahu follow a group of motivated community members who are cleaning up Kawainui Marsh in Kailua.

 

–Students from Kalama Intermediate School in Upcountry Maui show how recycling is a way of life on their campus.

 

–Students from Kapolei High School on O‘ahu follow the eco-friendly phenomenon of Hydro Flasks.

 

This episode is hosted by Hali‘amaile Kealoha and Hulukoa Nunokawa, both seniors at Kamehameha School Kapālama.

 

This program encores Saturday, June 24, at 12:00 pm and Sunday, June 25, at 3:00 pm. You can also view HIKI NŌ episodes on our website, www.pbshawaii.org/hikino.

 

HIKI NŌ
Hawaian Value: Ho’omau

 

This is the premiere episode of HIKI NŌ Season 7, and the first in a series of six shows in which each episode focuses on a specific Hawaiian value.

 

The Hawaiian value for this show is ho’omau, which means to persevere, perpetuate, or continue.

 

The top story comes from the students at Maui High School, who follow former UH Wahine Volleyball star Cecilia Fernandez as she battles adenocarcinoma, a rare form of lung cancer. As a former athlete, Cecilia is used to contesting opponents by following a carefully devised game-plan. But because so little is known about this disease, Cecilia must persevere against an enemy she is not familiar with: uncertainty.

 

Also featured are these student stories:
Roosevelt High School on Oahu tell the story of Papahana Kuaola, a non-profit organization in Kaneohe that contributes to the preservation of Hawaiian culture through the preservation of land and native plants, public awareness and the use of chant.

 

Kapolei High School on Oahu profile Kapolei football player Papu Uti, who lost his leg from a debilitating accident but expects to return to playing football with a prosthetic leg.

 

Connections Public Charter School on Hawaii Island feature world-renowned slack key guitarist Cyril Pahinui, who continues his father Gabby Pahinui’s legacy by using his father’s teaching methods at workshops.

 

Ke Kula Niihau O Kekaha Public Charter School on Kauai tells the story of teacher Hope Kaimi Strickland who, raised on Niihau Island, honors her deceased husband’s wishes for their children to learn her Hawaiian culture and Niihau Hawaiian dialect.

 

Waianae Intermediate School on Oahu feature fellow student Crystal Cebedo. Crystal deals with the uncontrollable aspects of her life, such as her mother’s cancer, by keeping busy and meeting life’s challenges.

 

Konawaena High School on Hawaii Island shows us how the Kona Historical Society built an authentic, old-fashioned Portuguese oven for baking bread as a part of its efforts to recreate the traditions of old Kona.

 

This episode of HIKI NŌ is hosted by students from Radford High School on Oahu.

 

This program encores Saturday, Aug. 6 at 12:30 pm and Sunday, Aug. 7 at 3:00 pm. You can also view HIKI NŌ episodes on our website, www.pbshawaii.org/hikino.

 


LONG STORY SHORT WITH LESLIE WILCOX
Henk Rogers

 

Henk Rogers is well known for his contributions to the video gaming industry – most notably, his involvement with Tetris, one of the world’s top selling video games. The visionary, entrepreneur and philanthropist now seeks to make Hawaii a global model for energy independence with his non-profit, Blue Planet Foundation. “I always had a deep-rooted feeling that whatever it is that I wanted to do, I could do it,” says Rogers.

 

Henk Rogers Audio

 

Download the Transcript

 

Transcript

 

I was in England about twelve years ago—no, twenty-two years ago. Oh, my gosh; time flies. I was at a trade show for the computer business, and I was talking to this person and telling them, Yeah, I made this decision never to wear a suit, and never work nine-to-five. And the person goes, Henk, I don’t think I’ve ever seen you wearing anything except a suit. Do you even own a pair of jeans? That was the question. And I’m going, Oh, my god, I don’t own a pair of jeans. So, I immediately went out and bought a pair of jeans. You know, you could say that fashion wise, it’s been downhill ever since too.

 

You know. Now, I fight places that don’t allow me to wear jeans.

 

Wearing jeans didn’t stop Hawaii Business Magazine from naming Henk Rogers CEO of the Year for 2015. Henk Rogers has made a fortune in the video gaming industry, most notably for bringing Tetris, one of the world’s top-selling videogames, from Russia to the rest of the world. More recently, this visionary entrepreneur and philanthropist has turned his talents to no less than saving the planet. He wants salvation to come through renewable energy, starting with Hawaii becoming a global model for energy independence. Henk Rogers, next, on Long Story Short.

 

Long Story Short with Leslie Wilcox is Hawaii’s first weekly television program produced and broadcast in high definition.

 

Aloha mai kakou. I’m Leslie Wilcox. Henk Brouwer Rogers may be best known in Hawaii for starting the Blue Planet Foundation, which is dedicated to ending the use of carbon-based fuels. This nonprofit organization was instrumental in convincing the Hawaii State Legislature to commit to a goal of making Hawaii 100 percent energy self-sufficient by 2045. Rogers didn’t always have a passion for energy sustainability; rather, he was driven by his love of board games and computers to launch his highly successful career in video gaming.

 

I was born in the Netherlands, and I lived there ‘til I was eleven. And my mother married an American when I was seven years old. My name is Rogers as a result. A Mr. Rogers from New York.

 

What was your name before that?

 

Brouwer; my mother’s maiden name is Brouwer, which is the Dutch version of Brewer. So, if you look at the Heineken bottle, it says Heineken Brouwer, which is Heineken Brewers. So eleven years. And it’s my middle name now, by the way, ‘cause when I moved to the states, I didn’t have a middle name, and everybody kept asking me, What’s your middle name? So, I just put my grandfather’s name as my middle name, since he had all daughters. Eleven years in Holland, then eight years in New York City. I went to junior high school and high school in New York City.

 

Did you learn English in New York City?

 

In New York City. I spoke no English before I landed. And it’s interesting, ‘cause my American father didn’t speak Dutch, and the way we communicated was in German. So, I used to speak German. So, New York City; I lived there four years in Queens, four years in Manhattan. I went to Stuyvesant High School, which some people will know.

 

Which is a fabulous high school.

 

Fabulous high school.

 

Where you learned, what? What did you …

 

Computer science.

 

Oh …

 

Basically, in my four years at Stuyvesant, I had one elective. And you know, my entire career since has been based on that one elective.

 

So, you graduated from Stuyvesant High School.

 

I … dropped out of Stuyvesant High School.

 

Oh, you dropped out?

Didn’t like that one elective.

 

No, I never got tired of the elective, but you know, I had taken that, and there was no more follow-up courses in that. So, everything else was just like …

 

How old were you when you dropped out?

 

Oh, I would have graduated, if I’d just stuck out the last year. I did graduate in New York City, but not from Stuyvesant. And I was convinced that I was never going to go to university. But my next stop was Hawaii.

 

Why was it Hawaii?

 

It was a stop on the way to Japan for my family. My father is an avid Go player, or was an avid Go player, and I think that’s a big part of the reason why he wanted to move the family to Japan. Another reason could be that he looked at me, and he saw like a serious Hippie. I’d turned into a Hippie, and he didn’t want the rest of his sons to become so, I don’t know, wild, whatever.

 

And so, he’s off to Japan, and you think it’s to play Go. Now, you were heavily influenced by games of strategy as a kid; weren’t you?

 

Well, you know, when I was a kid, say in Holland, you know, the game of strategy was Monopoly. So, I was pretty good at playing Monopoly.

 

And you liked board games?

 

Oh, yeah; board games. Board games are great, and I did a lot of it when I got to Hawaii. You know, at the University, we had a group called The ARRG; The Alternative Recreational Realities Group of Hawaii.

 

Now, were you a Hippie at UH as well?

 

I’m still a Hippie. I just get dressed up a little less wild from time to time. So, I’m in Hawaii, it’s been a year. Two weeks of waiting for my dad turn into a year, and so finally, the family is ready to move. But by that time, I was going to UH, because I could get computer time there. And that was the one thing that I was interested in. So, I was going to night school, taking all the computer classes.

 

What did you intend to do as a Hippie, slash, computer guy?

 

I had no intentions. I just knew that computers were the way of the future.

 

Did you graduate from the University?

 

No; I dropped out. So, I had a disagreement with my dad about where I went to university. He wanted me to go to university in Japan, study philosophy, which is what he studied. He dropped out. Studied philosophy, and dropped out. And so, he wanted me to study philosophy.   And I said, You know, I appreciate philosophy, but I need something practical. My grandfather was an engineer. In fact, I found out later that my father was an engineer, and his father was an engineer. I’m the only non-engineer, but you could say that I’m a computer engineer. And so, University had a good computer science program, and so I said, No, I gotta stay behind. As a result of my disagreement with my father, I worked my way through college. I used to do everything; I drove Charley’s Taxi. And so, the idea is, if you’re working to pay for studying something, it better be something useful. And so, at the end of three years, they called me in. Mr. Rogers, you haven’t taken any of your core requirements. And I said, Yeah, I know, and I have no intention. They said, Well, then you’re not going to graduate. And I said, Well, that’s okay. I don’t actually need the paper; I just need the knowledge. And I really got a lot out of going to UH, and I never after that ever had an occasion where somebody asked me for a piece of paper. You know, a degree.

 

You would eventually do what your father wanted you to do, and that’s go to Japan.

 

Yes. I don’t know that my father wanted me specifically to go to Japan. He just didn’t want me to stay behind. And I appreciate that. What eventually got me to go to Japan was, I fell in love with a girl.

I’d been to Japan several times, but I was there, and she was there, and I said, I’m not going back. I called my friend and said, You can have my car. And I told my friends, Throw out all my stuff, just keep this box of uh, computer tapes. I still have this box, and I don’t know how I’m ever going to read that stuff. So, I left everything behind.

 

Henk Rogers married Akemi and stayed in Japan for the next eighteen years. For the first six of those years, he worked in his father’s gem business. When personal computers started to take off, he decided it was time to meld his love of computers and games, and strike out on his own. The result was his invention of a computer game called Black Onyx.

 

When I started my company, I used my Hawaii experience of ARRG, which was playing Dungeons & Dragons. And personal computers happened, and I thought, This is my chance. So, I made the first roleplaying game in Japan. But I didn’t speak, read, or write Japanese, and I hacked that computer and got my wife to try to read something in the manual, but she knows nothing about computers. And so, that was also like hocus-pocus that was coming out of them. Anyway, I hacked my way through the game, made it. So, there were no roleplaying games before The Black Onyx, and it became the number-one game in 1984, and it was the number-two game in 1985. So, it had a two-year reign. And now, something like thirty percent of all games in Japan are roleplaying games. So, you know, people that are in the industry that meet me and find out that I wrote Black Onyx, they say, Oh, my god, you’re the reason I’m in this industry, you know.

 

Wow.

 

And that makes me feel good.

 

So, it’s almost as if you you’ve always liked strategy and games, and you translated your interest in board games to the computer platform.

 

Yeah; absolutely. And it’s the same thing; you’ve got to think about what reward do you want to give the player, at what pace, to keep them interested in continuing the adventure.

 

And it’s a very logical process for you. If this, then that; if that, then this.

 

Oh, yeah. So, computer programming is like the best. Because once you tell it what to do, you give it specific instruction, it will do that forever.

 

Henk Rogers started his publishing company Bullet-Proof Software to market Black Onyx. It became one of the largest game publishers in Japan at the time, and soon, Rogers was traveling around the world, looking for new games to publish. That’s when he discovered Tetris, a game that a programmer in the Soviet Union had developed. Rogers saw its potential, and was determined to buy the international publishing rights to it.

 

Basically, I would say that what happened to me in the Soviet Union is, you have a society where everybody is watching everybody, and they’re very careful what they say. And I walk in, and I’m relaxed, and you know, ask me anything about my business. I don’t have any secrets. And so, I was just friendly, and that is just a strange thing for them. That is not how they do business; it’s all power trips. My power trip is stronger than your power trip, and if you don’t listen to me, I’m gonna get such-and-so to do that to you. You are, you know, blah-blah-blah.

 

But to get their attention, didn’t you have to have power?

 

No; I just had to have honesty. And so, I said, You know, I don’t have a lot of money, I’m not a big business, but I’ll give you a fair share of the money. They had a previous arrangement, where they had licensed the rights to Tetris for personal computers. And just to give you an example, they were getting six percent of … six percent, of six percent. And by the time they figured out that six percent of six percent is zero, you know, a year had passed. And I said, No, that’s not how you do it. This is the retail price; okay? And I will give you a percentage of the retail price, or a flat number. And so, that number will never go down. And if I have, you know, sublicenses, I will make sure that you get your share of the retail price. And that was something they’d never heard before. That’s one thing. And then, another was, we had to do a contract. And I saw the original contract that they had, and it was terrible; they were being spanked. Because they don’t recognize intellectual property in the Soviet Union; therefore, they had no knowledge of how to write an intellectual property contract.

 

So, when somebody came to them and said, This is the contract, take it or leave it … what could they say? They didn’t know what to argue about. And I was the opposite. I called my lawyer—and at that time, it took eight hours to make a phone call out of the Soviet Union. You had to sit by your phone, and if you’re not there when the phone call came through, you had to wait and start again. So, I called my lawyer in Japan. I said, I need a contract. It’s got to be no more than twenty pages, and it cannot use any big words, ‘cause I have to explain every word in this contract to the Soviets. And it’s gotta cover all the bases, and it’s gotta be fair; it’s gotta have stuff in it for me, and it’s gotta have stuff in it for them. So, I got the fax, and they couldn’t believe it; you know, it was a fair contract. If I didn’t pay on time, there was a penalty, for example, blah-blah-blah, and all this. And so, at the end of the day, they chose me. ‘Cause, you know, there were other people that were going after those same rights, and they chose me, and it wasn’t because I had the most money, or I had the most power; it was because I was the most honest. Yeah.

 

Did you know what you were onto then? Because even now, you’re hip-deep in Tetris. It’s still a big business for you.

 

Yeah. I did not know what I was onto. Well, I knew I was onto a little bit, because I’d already gone to Nintendo, Nintendo of America, and I’d already made a handshake deal with Mr. Arakawa. I said, Mr. Arakawa, this game is perfect for Gameboy. Now, Nintendo has a policy in Japan; they just sell the machine, and the software comes separate. But in the US, they had a policy always to include one game with the hardware. So, if you bought an NES, it started with a game, and if you bought a Gameboy, it started with a game. And so, he said, Why should I included Tetris? He said, I have Mario, I can just include Mario. I said, If you include Mario, then Gameboy will be for little boys, but if you include Tetris, Gameboy will be for everybody. That choice is yours. And so, he talked it over with his people, and obviously came up to the same conclusion.

 

Good argument.

 

Yeah. So, it was a good business. And so, I had a deal in my hand when I went to Moscow. And then, I basically fought for that end of it.

 

You know, it occurs to me as you speak that people your age, sixty-two at this time, many people. they’re not into the games and they don’t realize what a huge business this is.

 

The game business is bigger than the movie business. Sometimes, I see young people, and they go, I want to be a game designer, I want to get into the game business. And it really isn’t what it used to be, you know. I made that first game by myself, pretty much. I did all the programming, did all the graphics, and did all the planning and the thinking and everything. And today, you know, it takes teams of people to make a game. And how many of those teams are there? There are hundreds of thousands of those teams. So, to get into the game business today, you can’t just be good; you have to be brilliant.

 

Henk Rogers and his organization have continued to develop videogames, making multi-millions of dollars from new products, including for mobile devices and buying and selling copyright licenses. He moved his family back to Hawaii and was carrying out his businesses from here, when he started to think about what he wanted to do next with his life. The answer came to him in a most unexpected way.

 

I found myself in the back of an ambulance with a hundred percent blockage of the widow-maker. That is the artery, the biggest artery in your heart, and it will kill you if it’s blocked. And so, I was lucky, ‘cause I kind of felt it coming, and they called an ambulance for me, and so I was already on the way to Straub. And then, I realized … because they were gonna take me in for observation. They said, There’s nothing really wrong with you, we’ll just take you in for observation, we won’t even turn on the siren. The siren went on, the guy who was taking care of me was in the cockpit talking to the hospital. I didn’t hear, but I knew he was saying, This guy is not even gonna make it, get an operating room ready, blah-blah-blah. And I’m back there; first, I said, You gotta be kidding me, I haven’t spent any of the money yet. You know. I was going, Oh, is this some kind of a joke? I worked so hard all my life, and finally sell my company, get a bunch of money, and I’m on the way out? And then, the second thing I said is, No, I’m not going, I still have stuff to do. And it’s kind of like, I thought, you know, what are the things that I’d always talked to myself that I was gonna get done in life, and that I hadn’t even started? And that just made me say, No, I’m gonna do this. And so, I was in the hospital recovering, and the next couple weeks I didn’t go back to work. I had my chance to think about my bucket list, and I said, These are missions in life. And the first mission came to me in the back of the newspaper. It was like … in the back of the newspaper, a story about coral. Oh, by the way, we’re gonna kill all the coral in the world by the end of the century. And you know, I moved to Hawaii, and I fell in love with the ocean. I used to dive, surf on the North Shore, and I couldn’t believe that we would do something so callous as to kill all the coral in the world. Islands are made out of coral. And you know, you look a little bit further, and it’s like a third of the life in the ocean is dependent on the coral existing. So, I said, No, no, we’re not allowed to do that. What’s causing that? It’s ocean acidification. What’s causing that? Carbon dioxide going into the ocean is causing that. So then, my first mission is to end the use of carbon-based fuel. And so, I started the foundation, and recently, we had a big success in Hawaii, that Hawaii has made the mandate that we’re gonna be a hundred percent renewable by 2045 for electricity. And that is a huge step in the right direction.

 

And your Blue Planet Foundation had a role in that.

 

Oh, I would say we’re the ones who created that legislation and fought for it. You know, ‘cause when you create a piece of legislation, then you have to work with all the politicians, and you gotta get enough politicians to get behind it to get it passed. So, it’s not good enough to just come up with the words, ‘cause it’s all the pushing that goes on. I guess it’s called lobbying.

 

Yes, it is. You mentioned your ranch; it’s Puu Waawaa on the Kona side of the Big Island.

 

Yes.

 

And it is all renewable energy; it’s off the grid.

 

We’re off the grid. So, what we do at the ranch, I built an energy lab. And originally, I wanted to just study storage, ‘cause the thing that’s stopping renewables, meaning solar and wind, is that they’re intermittent. Which means that sometimes there’s wind, and sometimes there’s not. And in the daytime there’s light, and in the nighttime there’s not. So, you get a lot of energy, and then you have shift it to a time when you don’t have energy. That requires storage. And it can be pumped hydro, it can be batteries, it can be anything; flywheels.

 

But whatever it is, it’s expensive.

 

Not necessarily; not necessarily. I mean, you know, if you’re the first one, and you’re the only one, yes, it’s expensive. But if everybody’s doing it, then the price comes down. Like solar panels used to be expensive. But now, I mean, pretty much anybody can have solar panels. So, all these things which are expensive can be made cheaper if you make them in volume, and if there’s competition. So, the same thing goes with storage. So, in the beginning, it’s expensive. But I mean, it’s like, okay, so the rich guys get to have the plasma television that cost twenty thousand dollars, but now you can go to Costco and buy one for five hundred bucks. The same thing. It’s a little different technology, but it does the same thing. And so, storage is gonna be like that.

 

And you’re already off the grid at your home in Honolulu, and on the ranch.

 

Yes. So, we were studying storage, and we finally decided that we were gonna just get off the grid on the Big Island. And so, we tested the different storage technologies, and now we ended up with a battery technology that basically runs by itself, and it doesn’t get hot. Most batteries, you have to be very careful with them, because they can overheat and catch on fire, blah-blah-blah. This chemistry is nothing like that. What’s in your phone or in my Tesla is lithium cobalt. And what’s in the batteries that are sitting in my home is lithium iron phosphate. Lithium iron phosphate is a chemistry that doesn’t get hot. You could drive a nail through it, and it doesn’t go crazy. And if you do that with lithium cobalt, you’re asking for trouble. And so, doesn’t require any cooling system. And Sony makes them. So, Sony, you know, they’re a big company; they’ve been making batteries for thirty years.   They’ve been making this particular chemistry for like eight years, and they’ve tested, and tested, and tested them. I mean, their company reputation goes, you know, into their product, and so, they gave us a ten-year warranty, which is as good as anything in the industry.

 

 

And you think that it’ll be just a matter of a short time before battery power gets accepted and cheap enough to distribute.

 

Yes.

 

What are some of the things that prepared you to have the career you did, which was something you made up yourself? You didn’t follow a template for it. What were some of the formative things along the way?

 

I think one of the things is that I always had a deep-rooted feeling that whatever it is that I wanted to do, I could do it.

 

Where did that come from?

 

I think it came from New York. It’s it’s kind of an attitude that we had in high school. We stopped the war in Vietnam. Okay; we didn’t specifically, but we were part of it. And that kind of energy, the feeling that youth can change the world, and that is a very important feeling. And I need the young people in Hawaii to have that feeling; they need to take ownership of their future, and make Hawaii the example of sustainability.

 

You know, through all of the big ideas and the big pushes, and the big deals you’ve made, you’ve had a very stable family life.

 

I think my family has had the same ups and downs as any family. But now that I’ve sort of retired from the business—you know, I was a Japanese businessman. This nine-to-five wasn’t nine-to-five; it was nine-to … fifteen, or whatever. It’s like, crazy, hard work in the old days. Now, I have much more time to spend with my family.

 

You’re still CEO, though.

 

I’m CEO of several companies. But no, actually, the main business is the computer game business. My daughter is the CEO.

 

I see.

 

I’m the chairman.

 

So, what about the ones that you are CEO of?

 

Um …

 

You have a different definition?

 

No, no, no. No. So I try not to be CEO, as much as possible. I try to be the visionary, and so, I’m the chairman of a lot of companies, but I’m not necessarily the CEO. I don’t do day-to-day, and I don’t go to the office unless I have a meeting. So, it’s a new way of operating, and it gives me much more time to travel, and I do a lot of conferences and speaking at conferences, and connecting to people in other places.

 

So, for many years of your career, you were really not home with family.

 

Yes.

 

They sacrificed that.

 

Well, the worst time was when I was programming. Programming takes twenty hours a day. I would sleep for a couple of hours, and do programming the rest of the time. I never got to see my family. My wife was a computer widow, is what they call it. And many programmers still go through that. They start programming, and they can’t stop until the middle of the night sometime, and so they don’t have a life. And pretty soon, you figure out, Well, I can’t run a company this way, I can’t program and run a company well. And I can’t, like, do that and expect to be kind of a contribution to my family. It’s not just about bringing home money; it’s about, you know, being there when children are going through, I don’t know, teenager crises. And we’ve had our share of all of that.

 

Henk Rogers: husband, father, grandfather, computer programmer, entrepreneur, visionary, chairman, and perhaps one day, off the grid planet superhero. Mahalo to Henk Rogers of Honolulu and Kona for sharing his life story with us. And thank you, for joining us. For PBS Hawaii and Long Story Short, I’m Leslie Wilcox. Aloha, hui hou.

 

For audio and written transcripts of all episodes of Long Story Short with Leslie Wilcox, visit PBSHawaii.org. To download free podcasts of Long Story Short with Leslie Wilcox, go to the Apple iTunes store, or visit PBSHawaii.org.

 

You have how many siblings?

 

Oh, my goodness. Okay. So, there’s my bio dad, and my mom who had only me. My mom was a single mom, and I never knew my bio daddy. So, he went off and I had no contact with him, because basically, they didn’t get married. Then, she married Mr. Rogers. Mr. Rogers and my mom had seven children. So, six boys and one girl … and they adopted one. So, there’s nine of the original family, and we grew up together. Then, Mr. Rogers, in his infinite wisdom, had a second family, as if nine wasn’t enough, and he had two more children, daughters. So, that makes it up to eleven. And then, he passed away. And so, I’d heard that my biological father was still alive, so I found a way to contact him when I was fifty years old, my bio dad, and I found out that I have four more siblings. So, I have two sisters and two brothers on that side, that are blood-related to me. And I found out one of them lives in Hawaii, in Hawi. And then he … again, I think men are very … they’re not the smartest about this kind of thing. He left his wife with four children, and married another woman who had already six children. So, that makes it twenty-one.

 

Wow!

 

So … yeah; I’m one of twenty-one.

 

[END]

 

PBS HAWAII PRESENTS
Haleakala: A Trek for Dignity

Haleakala: A Trek for Dignity

 

Mental health advocates, including those diagnosed with mental illness, trek from the summit of Haleakala on Maui to sea level. Their journey is an effort to demonstrate that those with mental illness are capable of extraordinary achievements, and to end the stigma and prejudice associated with having mental illness.

 

INSIGHTS ON PBS HAWAI‘I
Follow-Up Discussion to Haleakala: A Trek for Dignity

 

Following the broadcast premiere of PBS HAWAI‘I PRESENTS Haleakala: A Trek
for Dignity, several individuals featured in the documentary will discuss
mental health, and local resources available to promote mental well-being.
Our guests, including mental health advocates and those diagnosed with mental
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LONG STORY SHORT WITH LESLIE WILCOX
Sam Cooke

 

 

Sam Cooke
Preserving Historical Hawaii

 

A member of one of Hawaii’s most prominent kamaaina families, Sam Cooke shares his passion for the restoration of Hawaii’s cultural and historical treasures. A descendant of early missionaries who established a business empire with Castle and Cooke, Sam, along with his wife Mary, established the Manoa Heritage Center to promote the stewardship of ancient heiau located near their historic home in Manoa Valley.

 

Sam Cooke Audio

 

Download the Transcript

 

Transcript

 

And it was wonderful in the old days. And it’s changed, but… we’ve tried to keep a little of it here, what we’re doing with the Manoa Heritage Center. So we plan to be around for a while.

 

He bears the name of a kamaaina family and he’s related to other prominent families who came to Hawaii when it was still a kingdom. Sam Cooke shares his passion for the preservation of historic and cultural treasures of the islands.

 

 

Next on LONG STORY SHORT.

 

Open billboard: Long Story Short with Leslie Wilcox is Hawaii’s first weekly television program produced and broadcast in High Definition.

 

Aloha Mai Kakou, I’m Leslie Wilcox. Anyone who’s lived in Hawaii for any length of time has seen the name Cooke, with an E, in many contexts. In the islands’ missionary history, in the evolution of big business here, in the many philanthropic gifts supporting the arts, environment, education and human services. Samuel Alexander Cooke is a descendant of early missionaries who taught the children of the alii. Over time, family members established a business empire with the company Castle and Cooke. In more recent years, Sam Cooke and his wife Mary have saved a heiau from development a stone’s throw from their historic home in Manoa. And they’ve created the Manoa Heritage Center to preserve the Kukaoo Heiau and an all-native garden they’ve grown around it. The Cooke family dynasty began with the arrival in the early 1800s of Sam’s great-great grandparents, Juliet Montague and Amos Starr Cooke.

 

He was a teacher, and he wanted to come out and be a missionary in the Hawaiian Islands, but he had to have a wife, and he didn’t have a wife. So the mission said, You can’t go unless you have a wife. So he posted the bonds in the church, and a few weeks later, Juliet Montague joined him as his wife. They were on the boat for a hundred and eighty-eight days, and they arrived in Hawaii in April of 1837. He was asked by King Kamehameha V (sic) to start the Chief’s Children’s School, where he educated… she and he educated all the Hawaiian royalty, including Bernice Pauahi, who was married to Charles Reed Bishop in our house, which is still behind the Kawaiahao Church.

 

With the evolution of Hawaii, there’s new thinking about missionary contributions. You know that expression about missionaries came here to do good, and they did very well.

 

M-hm.

 

What are your thoughts about that?

 

Well, it all depends who you’re talking about. James Campbell wasn’t a missionary, and he did the best. But the missionaries did start the industry with sugar, which they started, and then it grew to be much bigger than the missionaries. And most of the people that ran those industries, sugar and pineapple, were not missionaries, they were brought in from the continental United States. And they’re the ones that really put those companies on the map. But now, they’re all gone. Except for Alexander and Baldwin and the Bank of Hawaii, there’s no large missionary engendered company left here in the State of Hawaii.

 

When your original forebear came here, do think  Christianity or education was foremost in his mind?

 

 

Both; both, yeah. And then the mission went broke. And so they couldn’t afford to keep the missionaries out here, so they said, We’ll take you home back to the East Coast, or you can stay in Hawaii. And that’s when Amos Starr Cooke and Samuel Northrup Castle started a ship chandler they called Castle and Cooke.

 

It did ag, it did shipping.

 

It did ag, it did…

 

Pineapple

 

-shipping, it did construction. And in its heyday, it just did about everything that had anything to do with land, and agriculture.

 

What are some of the other things your family got involved with?

 

My great-grandfather, Charles Montague Cooke, married Anna Charlotte Rice Cooke, or Anna Charlotte Rice. And she’s the one that started the Academy of Arts. And then so there’s where I get my Rice blood. And I get my Lyman and Wilcox blood from my mother, who was from Kauai, and whose great-uncle, G.N. Wilcox, founded Grove Farm. My grandfather, who built this house, was a scientist. He was a malacologist; he studied Hawaiian land shells. He was a PhD at the Bishop Museum for forty years; became very famous. And then my Uncle George, who was his brother, was a rancher on Molokai. My family had the Molokai Ranch, and George Cooke was the head of it. It was a cattle ranch. It was big; it was about seventy-seven thousand acres. But the thing that made it click was the pineapple leases. We leased to Castle and Cooke, and we leased to California Packing Company, and McNeill and Libby. And pineapple, I think, was great, but in about 1985, we lost the pineapple, because they all went to the Philippines and to Taiwan. So our income just dried up. So in 1986, we sold the ranch to a New Zealander by the name of Birely, and we haven’t had anything to do with it since then. It’s been very controversial, but we’ve exited the ranch, and its been the Birely’s that have had all the trouble, because they’ve tried to run it absentee. That doesn’t work.

 

It must have been hard to give up the ranch, although-

 

It was.

 

it was a financial decision, right?

 

Well, it’s a financial disaster. M-hm.

 

But it did support, in good times, many people.

 

Oh, in good times the pineapple lease, it was a wonderful place. It had deer, it had fish, and it had everything, and we could go there and have fifty thousand acres to ourselves to go do what we wanted to do. I took all my buddies up there; Curtis Iaukea and Gilbert, all those guys. They loved the place. M-hm.

 

Sam Cooke spent many summers on Molokai, but he grew up on the same Manoa Valley land where he continues to live. After majoring in hotel management at Cornell University, he had every intention of pursuing a career in the hotel industry and took a job with Interisland Resorts on Kauai. But with marriage to the woman he’d met when they were children and with the demands of a new family, he redirected his profession, becoming a stockbroker and senior executive with Morgan Stanley here. One of his clients was the late great Harry Weinberg, who was famously frugal and exacting. Sam Cooke had a long career in a competitive industry. Even back at Punahou School, he didn’t shy away from the fray.

 

Who’d you play football with?

 

Oh, with guys like Gilbert Ane, and Curtis Iaukea, and-

 

All the small guys.

 

-all the-

 

[CHUCKLE]

 

All the small guys. I wasn’t any good, but I made the team.

 

[CHUCKLE]

 

[CHUCKLE]

 

What were they like – what was Curtis “The Bull” Laukea, the future wrestler, like in high school?

 

Good guy; really good. Still is a good guy. I mean, very successful wrestler. I could never believe that he would do what he did, but he did, and he became very good at it.

 

[CHUCKLE]

 

He was always the bad guy-

 

The bad guy.

 

-on the air, but the-

 

Yeah.

 

-nice guy behind the scenes.

 

Right. And he lives up in Papakolea now. I’ve seen him occasionally. Gilbert Ane was a terror.

 

M-hm.

 

 

Boy, he was a hell of a football player. And Danny, his brother, and David, his brother, and Harry Pacarro, and A.K. Espinda, and Punahou was always thought of as a Haole team, but I think there was only one Haole on the team, and that was me.

 

[CHUCKLE]

 

Well, tell me; I noticed your grandfather had a very vibrant scientific career, your father was in the finance business, trust, you worked for decades in hotel and for Dean Witter and Morgan Stanley.

 

M-hm.

 

Couldn’t you all have just said, I’ve got a trust fund, I have wealth, no need.

 

Never happened that way.

 

You could have, though.

 

Well, yeah. I’ve had cousins that did that, but not me. Mm-mm; mm-mm.

 

What got you up every morning to go to work?

 

Oh, I don’t know. I guess I wanted to prove myself. I’ve never been that way. Neither has my wife. So we’ve been very, very active.

 

So you made money, and now you spend your life giving money.

 

We do.

 

In your philanthropic-

 

We do.

 

-efforts.

 

We do here, but we do. We do a lot of philanthropic work. M-hm.

 

Did you always know you were gonna do that?

 

No; no. I thought I was gonna be a hotel manager.

 

Mm.

 

[CHUCKLE]

 

Lots to eat, always have a bed.

 

As a businessman, when you look at people applying for grants, you probably have a different eye than many people do.

 

Well, we do. And then you really get to know who your friends are.

 

‘Cause you say no.

 

[CHUCKLE]

 

You have to say no every once in a while. At Cooke Foundation, we hire the Hawaii Community Foundation to research all the grants. And so we have a pretty good idea of who we want to give our money to. We do twice a year. You’re not taxed when you’re an eleemosynary foundation; you don’t pay taxes. So the IRS takes a very, very strong look at how you give your money away. And if you start giving it away to people that don’t really qualify, you could lose your tax status. And so we’re very careful about that.

 

Sam Cooke is an avid collector of Hawaiiana that includes paintings, rare books and artifacts. His ongoing philanthropic efforts reflect the Cooke family tradition of sponsoring arts and preserving the cultural heritage of the islands.

 

Well, principally, my great-grandmother started the Honolulu Academy of Arts. And I was the chairman of the Academy of Arts for sixteen years, and got to know most of the major art people in the United States. And I’ve been told by many of those people that the Honolulu Academy of Arts is probably the finest small museum in America. So it’s a real treasure.

 

It’s such a legacy, but I sense that for you, it wasn’t a family obligation. You love art.

 

Yeah, I love art. And it wasn’t an obligation, but it was a very necessary part of the soul of Honolulu, I think. That without it, we’d be wanting. It’s a beautiful museum.

 

Has it faced challenges that threatened it along the way?

 

Yes, mostly monetary. My great-grandmother founded it, endowed it, built it, and left her collection there. And then she moved up to where the Contemporary Art Museum is; that was her home. But the challenges that the Art Academy really faced were expansion and growth, and collecting.

 

I believe you helped to raise, what, fifteen million dollars-

 

Thirty.

 

-for a wing. Thirty?

 

M-hm.

 

And which people said at the time couldn’t be done.

 

Right; right. M-hm.

 

How’d you do it?

 

Mostly on the mainland, and tremendous support from the local people here in Hawaii, especially the foundations and the corporations. But there’s just not that kind of money here in Hawaii, so we went to the mainland and got support from the Henry Luce Foundation, and all sorts of foundations all over the country that had been here and seen the Academy, knew what we were talking about, and were very happy to help us out.

 

What kinds of art do you like the best?

 

Hawaiian.

 

I know – Hawaii?

 

Yeah. Kind of things you see on my wall. M-hm.

 

I see lots of books about voyages-

 

Voyages.

 

-to the islands.

 

M-hm; m-hm. It’s a fascinating story. The books start with the collection of Cook, and go all the way through the end of the 20th century. After Cook discovered Hawaii, all the European nations came here, and they all published voyages and did beautiful atlases with drawing. Of course, there was no photography in those days, so they all brought artists with them, and the artists did beautiful drawings.

 

And why are you fascinated with those voyages?

 

Well, that’s when we all got started, I guess. It really brought Hawaii to the fore in the world. I mean at one particular time, Hawaii was the most literate country in the world; everybody could read.

 

After the missionaries came.

 

After the missionaries came.

 

But Hawaiians were literate in their own language too.

 

Yes, they were; they were, very. They had a tremendous culture. And on the property here, we have a Hawaiian heiau, which we have rebuilt, and it’s a beautiful piece of work, gorgeous piece of work.

 

So you live in a nice suburban area of Honolulu, with a heiau in your back yard.

 

M-hm.

 

How did that happen?

 

Interesting. My grandfather moved here in about 1901. He built the house in 1911. There was a heiau out there, and the architects wanted to put the house where the heiau was, because that’s where the best scenery was. He said no; no. His life had been saved by a Hawaiian, so he was very, very true with the Hawaiian people. And he would not let them build a house on the heiau. So he built a fence around the heiau, and it stayed that way up until 1994 when Mary and I bought it from a developer, and saved it and then rebuilt it. So we brought a stonemason from the Big Island by the name of Billy Fields, who is an outstanding mason, and he built it and put it back in shape.

 

And that’s, I believe, an agricultural heiau.

 

It’s an agricultural heiau; right, m-hm.

 

What’s the story about it, and what’s its name?

 

Well, it’s name is Kukaoo. And there are all sorts of interpretations of Kukaoo, but the one we like the most is of a chief who stood on the mountain in back of us, and threw his oo stick, and it landed there. And that’s where they built the heiau.

 

Standing oo, step- 

 

Standing oo. And oo is a digging stick. And Kenneth Emory, who was the archaeologist at the Bishop Museum, did a radiocarbon test out there, and with some ashes, and determined that it was very, very old, perhaps back to the Norman conquest, which was 1088. So it’s been there for a long time. Billy found three different stages of rebuilding in the heiau, so it had been rebuilt. And then we dedicated it in1994 with Bill Kaina, who was the kahu at Kawaiahao Church. And he came up here; he had a very difficult time, giving a little talk about the heiau, because the mana was coming from the heiau bothering him. But he got through it. [CHUCKLE] It’s a beautiful heiau. And it’s the only one on this side of the island, and it’s the only one I’ve seen that has been restored this way.

 

So you mentioned that a family member had been – his life had been saved by a Hawaiian woman, and he was very indebted to the Hawaiian people as a result, and the Hawaiian culture.

 

 

M-hm.

 

This was your grandfather.

 

It was my grandfather. He was born down at Kawaiahao Church, and he was not expected to live. He was two and a half pounds, and Western medicine couldn-t take care of him. So my great-grandfather went to Hilo, and got a kahuna lapaau who was named Kaaina. Brought her to Honolulu, and she saved the baby; he lived. And she wrapped him in kukui leaves, and massaged him with lomi lomi, and did all the old things, and he lived. And so he took care of her for the rest of his life. And I have an obituary that talks about her when she died. She was a hundred and fourteen years old when she died. And she went on to say that she had been a kahuna lapaau and had saved many lives. And she never married, but she had a son, a Haole boy by the name of Montague Cooke. So lots of the old-timers around here still remember her. My mother was very perplexed by it, because she was very striking looking and had blue eyes, for a Hawaiian. And her whole name means, the last supper. Because she was born in Kona on the same day that Kamehameha died in 1819. And her parents were converted to Christianity, and when she was born, they named her this big, long Hawaiian name, that meant, the last supper. M- hm. He would take care of her. It was like a mother and a son relationship.

 

The name of your home is Kualii?

 

Kualii; right. Kualii was the chief who lived here, and that’s his heiau out there. And Kualii is a big name; it’s like Smith in the English name. There are Kualiis everywhere, I found out afterwards. [CHUCKLE] But he was a chief, and he was the chief of Oahu, a very powerful one. It’s is a great house. It was the first house of its kind in the valley. And there was a dairy up here. My grandfather’s hobby was dairy, so he got a tiny dairy. It went from Cooper Road there, all the way up to Waioli Tea Room. But after the war, people moved into the valley, and they objected to the smells and the sounds of the dairy, so we moved the dairy over to where Olomana Estates is now. And then we started selling off the property. But this has a great, great history, this house. And when Pearl Harbor was bombed in 1941, all the able-bodied people went to Pearl Harbor to help, but the women and children and the older people came here. There must have been between eighty and a hundred people in this house, and they were sleeping on the floor, and upstairs; there are four stories.

 

Here, because it’s stone.

 

It’s stone; it looks like it could handle itself. But a word went out from the authorities that the water had been poisoned, so we filled our bathtubs up. We have three big porcelain bathtubs upstairs. We filled them up with water, and we drank out of the bathtub for three days. So it has many, many fond memories. We had bomb shelters out here. And I think growing up here in the 50s, we all – and the neighborhood gang would come here and play football and baseball, and there was a lot more property in those days, so we had the room to do things like that.

 

How much more property did you have then?

 

Well, we had quite a bit more property. I think the place was about eight acres. Now, it;s three. And it was all the way down to the Manoa Road.

 

And the stones, which surround you, are neighborhood stones.

 

Yeah. They were quarried here, right where the circle is out in front of the house. And when Mary and I moved in here in 1970, we really had a feeling that we wanted to save the place. Because I think my father, who lived on Maui, would have knocked it down and subdivided, and sold the property off. So we had to bite the bullet, and I made a deal with him, and the house was in terrible shape, awful shape. But over the years, we’ve painted and used chewing gum and everything else I can

 

[CHUCKLE]

 

The home is now on the National Register of Historic Places. Sam and Mary Cooke established the non-profit Manoa Heritage Center and the Kualii Foundation to secure the future of the home and the nearby heiau site. As long as the couple lives here, the house is not open to the publicbut the heritage center offers guided tours of the heiau and native garden.

 

And I’ve opened the garden up, not the house, but the garden to tours; small tours. And we’ve done’we do about three thousand kids a year. And I think we can do a little bit more than that, but we’re growing, and we’ll get there soon. But we can’t do much more than that, because of our size.

 

You’ve restored the heiau, and youve replaced the original plantings with all native Hawaiian- Yes. –plants.

 

Right; m-hm.

 

What have you learned about the Hawaiian plants and-

 

Well, when we-

 

-in the process?

 

-first started doing it, we had to get special permits from the State to plant these plants, because they were endangered, and they were protected. And so Mary, my wife [CHUCKLE], had a lot of sessions with the State in bringing monroidendron trees in, and like all these other things that we put in the garden. Now, you can buy them at Home Depot. [CHUCKLE] But we have some very unique things out there that we got from Kauai.

 

Like, for example?

 

Well, the monroidendron; it’s such a rare tree. It grows on Kauai. It’s such a rare tree that we’ve forgotten the Hawaiian name; nobody knows the Hawaiian name for it.

 

I heard there’s one out there that – there’s nothing left in the natural to pollinate it.

 

Oh, yeah; that’s the brighamia. It looks like a cabbage on the end of a big stalk. And that was found on Kauai and on Molokai, and there was a special insect that pollinated it. And that insect has become extinct, and it can’t pollinate itself by itself, so it has to be pollinated by man. There’s the native Hawaiian hibiscus, which is the State flower, the yellow one.

 

M-hm.

 

And then there’s Hawaiian cotton out there. And then there’s akia, the fish poison plant.

 

How does that work?

 

You take the leaves and you make it into a poultice, and then you throw it in the tidal pools. And it stuns the fish, and the fish come floating up. And then you grab them and put them in a bag. I’ve never tried it, but it’s something that does work. Well, there’s about sixty different plants out there, all sorts of exotic, rare Hawaiian plants that are kinda fun to see, because you don’t ever see them anywhere. And one of the things that has been so interesting is that when the native people come here to see the heiau, they’re much more interested in the plants than they are in the heiau.

 

What do you think happened in that heiau? I mean, did you know, right now, it’s an empty enclosure.

 

Right; right.

 

What was there? Was anything in there before?

 

We don’t really know. We speculate that there were some images in there. There was one person who came out to the University of Hawaii who said it was built much like that big stone thing in England called Stonehenge, where it lined itself up to the solstice, the different seasons.

 

M-hm.

 

And that you could see the sun coming over this part of the heiau, and that’s where this particular plant was planted.

 

Oh; that would be so nice to know.

 

Yeah; it would be nice to know. But there’s nobody to tell us. We have a protocol committee, different local people who come and advise us about once every other year. And we decided that we weren’t going to let anybody walk in there, out of respect to the place. And if you know a chant, it’s very appropriate to chant. We’ve had many chanters out there. But it’s very refreshing to take these kids who are studying Hawaiian history, and all of them know chants, and so they come out there and they do their chant at the heiau. It’s just chicken skin. I mean, it really is. I was terrified that we’d have some sort of reaction from the Hawaiian community, but we have nothing but positive vibes from them. And we’ve tried to include them. Our board has several native Hawaiians on it, and Nathan Napoka has been very, very helpful to us. A wonderful guy. So I think we’re doing the right thing. I mean, I think my kids think I’m crazy, because they don’t get it.

[CHUCKLE]

 

They’re not into the Manoa Heritage Center?

 

Not really. Cathy is the one that lives here, but they’ll be okay; they’ll be okay. M-hm. They’re not setup such that they could take care of books like this, and paintings, and that type of thing. And we’re going to leave an endowment, hopefully, that will take care of it for the foreseeable future, but these places always need more, more, more, more, more.

 

Have you ever considered moving away?

 

No; I would never move away. I would never move away. We go on trips, and it’s always nice to come home.

 

And you’ve never moved away from the property? 

 

No.

 

-where your family has lived for generations.

 

Right; right. No; no, we’re gonna stay here.

 

Kukaoo was restored in 1993 and survives as the last intact Hawaiian temple in the greater ahupuaa of Waikiki.

 

That’s right, Waikiki. The Cookes- Manoa Heritage Center gives tours of the heiau and native garden by reservation only. Our guest Samuel Alexander Cooke could have let his family achievements support him, but instead, he enjoyed a long successful business career and created his own legacy of philanthropy in Hawaii.

 

Mahalo, Sam Cooke for sharing your “Long Story Short,” and thank YOU for listening and supporting PBS Hawaii. I’m Leslie Wilcox. A Hui Hou Kakou.

 

For audio and written transcripts of this program, and all episodes of

Long Story Short with Leslie Wilcox, visit pbshawaii.org.

 

We were very much involved with Molokai. We did a lot of fishing. My dad caught the world’s record oio, bonefish.

 

Bonefish.

 

And he also held the marlin record that he caught at Lanai. And Mother held the world’s record in the Allison tuna. And so when Dad died, he went in the Fishing Hall of Fame with Herbert Hoover; he was a very famous fisherman. So most of my time was fishing, when I was a kid. I didn’t-I don’t play golf; never been on a golf course. I miss the old ways; I do, I really do. I remember going to luaus at Laie, and seeing my father’s great friend, Haumana Kalili, in a tug-of- war, pulling six Filipinos. I mean, it was this incredible background. Going fishing with him, and going to the koa and praying in Hawaiian, and going out and catching akule by the boatload. And you don’t see that anymore. Mm-mm. We’d go to lobster holes, and out of maybe thirty lobsters in the hole, we’d take two, all we could eat. Now, you go out to the lobster hole, there’s nothing left.

 

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